PLAN Before You’ll Need a Plan

Compass-seaLWhile involved in ‘the challenging waters’ of career transition, the same chaotic, jobless, trying times are very productive times. Don’t waste them by floundering with lack of focus and direction, falling into the dark, depressive attitude of distractions and, worst of all, inaction…

When we are employed, we tend to function under the guidance of our employer’s business plan, or, more specifically, our job description. Our ‘routine’ is defined by:

  • Personal accountability to a labyrinth of responsibilities, some structured— some not structured at all—but all contributing to productive work activities…
  • We create productivity and efficiency with our sense of time management…
  • And as ‘top talent’ professionals, we often take initiative, make process improvements, and contribute to the Company’s growth.

This Week’s Session, Thursday, August 2nd, 8:45 AM, at The Egg and I Restaurant in Addison… Developing Your Personal Marketing Plan


chalk1So, why not recreate all that with OUR OWN PLAN, a Personal Marketing Plan, to move toward job satisfaction, commitment, and appropriate compensation, for the rest of our careers… including any current, short term job search?   But, before looking at what such a Personal Marketing Plan would look like, let’s review the PREPARATION Portion of the 12-step Process Model (on the left).

If an individual is under-employed, seeking a change, or actually unemployed, they must be visible to potential employers who are seeking their services. Creating this visibility is strategic, personal market planning and execution—in can be marketability without rejection!

And, employed or not, Modify and improve your Personal Market Plan’s implementation model as needed… As you move through your career transition or ‘job search campaign,’ make adjustments as you would a business model.

BRANDING Yourself In The OTHER Job Market

Your “market-tested” RESUME TEMPLATE can now serve as the basis of your correspondence templates. Become familiar with the AUTO TEXT and MAIL MERGE applications within MS Word to create efficiency in the editing of your templates to meet the needs of specific opportunities that you are marketing yourself to.

Now it is REALLY beginning to feel like YOU are market-ready… but, THE Careerpilot encourages you to be totally prepared before you do. Let’s not forget to be prepared for the digital face of the job market…

 LinkedIn Task#1: INITIATING YOUR SOCIAL MEDIA STRATEGY

The Careerpilot’s high TECH-HIGH TOUCH philosophy comes into play with the explosive growth of using social networks to recruit top talent and for job seekers to build relationships, meet new contacts, and market themselves. While the Internet provides many choices, diving into the virtual meet-and-greet can represent a real challenge.

Which one is worthy of your start-up investment: learning curve time and actual ROI of your efforts… Where to begin? The Careerpilot encourages a choice that reasonably assures one’s confidentiality, has a multitude of useful applications, and can serve as your focal point of networking decisions… LinkedIn.

INITIAL RESEARCH:  To Create Focus

 Make a concerted effort to research trends and target organizations of geographies, industries, and functions that interest you. Access market research reports, the Internet, your own network… start with the resources with which you are already comfortable. Develop your research awareness and abilities.

Begin to assemble your INITIAL Target Organization List.  Start your list of companies and industries that are attractive to you. Your targets are companies that utilize the functionality and RESULTS that you can bring to the table. A great start is to consider industrial trends in the marketplace that point to an organization’s need for your services.

 INITIAL CONTACTS List

 Make a list of coworkers, bosses, customers, suppliers, associates, external consultants, etc. Make a list of family, extended family, friends, relatives of friends, neighbors, people you know from special interest groups like bowling or bridge, church contacts, former classmates or alumni, and professionals like your doctor, dentist, or hair stylist.

Surviving and Thriving in “The Sea of Unwashed Faces”

AjustDaSailsIn the traditional marketplace, potential employers seem to have the upper hand… but like the ol’ half full glass of water, remember that from the employer’s view available top talent seems like a sea of unwashed faces, too.

So what is it that the job seeker can control to make THEIR face stand out…network to and interview with the true decision maker… BE the chosen one?


THIS Week’s Session: Thursday, July 12th at The Egg and I…

Embracing The OTHER Job Market


bob-maher-4587-editStanding-out in the “sea of unwashed faces” becomes the simple matter of adjusting ones sales when in the challenging waters of career transition.

Create an expectation of who you are and what you can do for your next employer by clearly positioning and targeting your collateral materials, both written and verbal.  When stating your career objective, clearly state your appropriate work and make an offer of your services.

Here are some tips on becoming a valued partner…

Walk the talk.  Nothing speaks louder than results…. From the recruitment perspective, the best indicator of one’s potential for success is one’s prior experience and results gained.  A partner helps others within the organization achieve their goals. And results require actions, not just words. The better the results you get, the more likely you are to be invited on to ‘the team.’

Deep knowledge. You must have a true understanding of every aspect of the business, how all the moving parts work together, the obstacles ahead, and intimate knowledge of the competition in the marketplace. In other words, you’ve done your homework and understand your potential employer’s need.  And you must be able to articulate your understanding to anyone involved in the decision-making process in a manner that demonstrates that you truly get it.

Two of the many ways of accomplishing this image are to…

  1. Keep a file of relevant articles to share with key decision-makers, take advantage of the approaches that email and social media have to offer… create and maintain top-of-mind awareness.
  2. Further, create a set of ‘white papers’ that express, from your knowledge and experience, your perspective on relevant issues to your Profession or industry of choice.

Listen well. Everyone loves to feel that they have been heard and understood. One attribute of leadership is being known as a good listener. And if you can reiterate and articulate what has been said, you will be valued as a partner in the decision-making process.

Remember, as a job seeker, NETWORKING is your way to share knowledge, ‘branding’ yourself as a valued resource.  It is also your best source of confirming the subjective information you seek to supplement your research of factual information about a potential employer.

Big picture thinking. Having a strategic vision requires you to see all areas of the business, internal and external.   This is a valuable trait well beyond the C-suite.  If you only have a deep understanding of one area, you are more likely to be tactical in your decisions, rather than strategic.

You must be able to foresee problems from the stakeholders’ perspective in order to offer the most highly valued and comprehensive solutions.

Tying all of this together, the best way to be treated like a valued partner is to act like one. The more you demonstrate your value, the more you will become recognized as the new go-to person in the organization.

Banging On The Screen Door

chalk1The term “third party recruiter” goes by many names, including contingency agencies, executive search firms, retained search firms, employment agencies, headhunters, recruiters, and temp agencies.  These all fall under the umbrella of the “staffing industry.”

Contingency Agencies are paid by the company after the agency’s candidate is hired…their sourcing process is a paperwork mill.

Retained Search Firms custom locates candidates for a company and are paid upfront or on a progress basis (retained basis). Their sourcing process is often more focused and conducted on a more personal level.

Employment Agencies are contracted by companies to find candidates for temporary or permanent positions.  Often their sourcing and screening activity is conducted in parallel to Corporate recruiting efforts.

Temporary (Temp) Agencies find candidates to fill temporary jobs and “temp to perm” positions.  This includes the Lease2Perm TECHNICAL firms.


This week’s session, Thursday, June 28th at The Egg and I: An exploration of the third-party world of recruitment


bob-maher-4587-editIn embracing The OTHER Job Market, a successful professional seeking their next appropriate employment will learn the technique of using the services of a third party recruiter.  Our goal is to understand their world, from THEIR viewpoint, in order to optimize the effectiveness of our efforts looking for work.

HOMEWORK for this week’s session…

The American Staffing Association (ASA)

TEXAS specific statistics… Third-party recruitment statistics in Texas

As promised here is more of my list of things you should take into consideration when working with staffing agencies.

  1. Working with a staffing agency does not guarantee placement in a job.  It’s one of many techniques to use in your job search.
  2. Staffing agencies do the initial screening, saving the employer time and money… they are an extension of the employer’s recruiting and screening process.
  3. Don’t abdicate the tasks of the job search to a recruiter who is busy working with lots of job seekers.
  4. Reducing or stopping your networking efforts once you start using a staffing agency is a huge mistake.
  5. Approximately 79 percent of staffing employees work full-time according to the American Staffing Association (ASA).
  6. Recruiters have contacts in the business community which only extends your networking outreach.
  7. Employers that experience an unexpected increase in business may favor hiring temps before hiring permanent workers.
  8. Companies are using staffing agencies to “test drive” the performance of a temp before offering a permanent position.
  9. The ASA notes that 12 million Americans will work at some point during the course of the year in as a temp or contract employee.
  10. Temping is not a step down.  It’s money, connections, a resume gap stopper and an opportunity to get your foot in the door.
  11. Signing up with a staffing agency is usually quick and easy, much of which can be done online.
  12. While actual titles may vary, there are basically three functions within any one staffing firm: those that identify and bring in the actual job orders, those that identify and initially screen potential applicants, and those that administer the firm’s process.
  13. Network with your LinkedIn connections to learn more about the right staffing firms to use; use more than one agency. “Reach out” to at least two firms each week within your Personal Marketing Plan.
  14. Check the phone book or Internet for a list of staffing agencies; also use the Internet to find additional information…CAUTION: There is no directory of the ‘good ones.’ THAT is a matter of your personal relationship with them.
  15. Schedule an appointment with a staffing agency representative.  Dress to impress, show your smile and give a firm handshake.
  16. Make sure your resume has been professionally critiqued before you submit it to a staffing agency.

* more to follow *

 

The Other Side Of The Table: Reverse Engineering of INTERVIEW STRATEGY

Compass-seaLSo, how does a concept from the field of engineering get itself into the dysfunctional event called INTERVIEWING? Reverse engineering is a detailed examination of a technical product or service, with the end-game of producing something similar. In fact, this method could also apply to the job interview because sometimes, in a job interview, the candidate does not properly understand the question the interviewer has asked, and therefore the answer, of course, would likely not be the best.  In other words, the most important element of the job interview is that the candidate clearly and fully understand the context and issue involved with each question if that candidate’s answers are to meet the interviewer’s expectations.


THIS WEEK’s Session, Thursday, June 14th: Closing The Deal I, exploring interview strategies, including ‘MoneySpeak’ and PRE-OFFER Negotiation


chalk1It’s a sad fact that many of the people who conduct job interviews, those representing your potential employers, have never taken even one structured course about carrying out a thorough and productive interview. And it’s disturbing that many professional interviewers do a less than satisfactory job of actually conducting an interview.

Anatomy of the interview

The job interview itself is a professional conversation between employers’ representatives and job applicants (EQUAL participants) for the purpose of selecting the applicant who appears to be the best candidate. Of course, interviews vary in many ways based on type of job and on level within an organization. But in all cases there are similarities.

So, what are the criteria that interviewers must satisfy for themselves in order to go ahead and recommend the hiring of an individual? The answer, of course, includes many criteria, which will differ from one interview to the next…and which at times will be influenced by prejudices, not unlike a job seeker’s offer criteria and the influence of emotions, anxiety, and other pressures.

The interviewer will want to confirm that YOU MEET REQUIREMENTS, usually set forth in a company job description.  They attempt to assure your willingness and ability to meet their JOB performance EXPECTATIONS… and finally, the most subjective of all, both parties should be optimizing how well you FIT the job and team cultural issues.

In addition, in most cases more than one interview takes place before a final decision is reached. Let’s examine the types of questions asked in many interviews… and the intentions behind the questions.

Questions for the screening interview

Here the first criterion is communication skills, and a typical question is, “Tell me about yourself.”  On hearing the answer, the interviewer has the opportunity to access how the candidate frames that answer. Is it clear and concise? Is the candidate engaging me?

The next criterion is competency. The question could be, Can you give me a specific example of a time you used a (particular) skill and the outcome (a behavioral question)? Now the interviewer listens for whether the answer indicates that the candidate is a team player. Does the candidate truly demonstrate well-developed skills in the area of my interest, and what were the main results?

At all companies, cultural fit is extremely important. Several common questions are pertinent to this area. For example, What was the biggest team project or task you’ve undertaken in your career? They may dig deeper, with specific follow-up questions, like:

  • What is the size and scope of the project team. Was the objective reached?
  • Who benefited by the outcome?

Was the candidate’s answer well communicated? Was it too long? Too short?

The next area to explore is motivation. Here they may probe the interviewee on what they have researched, or know about the company, testing whether the candidate has done their ‘homework.’  Is the candidate really interested? Does the candidate know more details about the organization than what’s available on the Web site?

You’ve made it through the screening process…NOW What?

 Questions for the second interview

Because the motivation factor is so very important, it’s likely that this criterion will come up in the second interview as well, when other members of the interviewing team look for it. Common questions are:

  • Why do you want this job?
  • Why did you leave your last position? Were there hidden problems?
  • Do you wish to grow professionally? Do you have a clear vision of your professional future?

The next area to look into would be trust of colleagues and customers. A good, probing question would be, Can you cite examples that best demonstrate your ability to relate well to others?

  • Have you been invited to contribute to other teams?
  • Did your team and other teams celebrate their successes together?
  • How about repeat business? Or returning internal or external customers?

People in management are expected to identify and establish goals. Listen closely here, because the context of goal-oriented questioning is important.  They may inquire about your plans for the first 90 days after hire. Does the candidate know the product or service? Has the candidate given thought to a plan? Is the plan detailed enough?

If at this point the candidate appears promising, they may turn to the salary issues.  What kind of money are you looking for? The answer will enable me to decide whether it’s worth continuing the interview if a candidate’s expectations are out of the hiring manager’s salary range budgeted for the position.

The DARK Side

They may ask a question about a perceived liability. For example, Aren’t you overqualified? I will determine whether the response is defensive or equable.

And the last area involves predicting future behavior.  The best predictor of future success is evidence of related accomplishment in the past.  Questions about future behavior are typically based on behaviors or situations. For example, Tell me about a time you had to defend an idea and what the outcome was.

Asking interview questions is not difficult. Making judgments based on candidates’ answers is where interviewing skills get severely tested.

And perfect practice makes perfect for both parties.

OVERCOMING “Call Reluctance”

accountability-partnerTargeted Organization Networking (networking your way IN to an organization of choice) is the first step to getting desired interviews and landing an offer, CLOSING THE DEAL. Still, many jobseekers experience Call Reluctance, an emotional hesitation to prospect and self-promote.  In our culture, it is not the hardest-working, the best-prepared or the smartest who lands the best next opportunity. Rather, it is the person who is most willing to prospect and self-promote.


NEXT WEEK’s Session: Thursday, June 7th… Turning Opportunity Into INTERVIEWS


chalk1Call Reluctance is nothing to be embarrassed about; living with it needlessly is. Call Reluctance is a mental response to a perceived threat. The act of prospecting is not what causes job seeking/ cold call anxiety; it is their “thoughts” about prospecting that do.

One might suggest to just change your thoughts from fearful ones to positive ones. However, positive thinking on its own is insufficient without its crucial counterpart: positive emotions.

Take a deep breath and think about your most recent business success. Your thought just sent happy hormones through your blood stream. Now, think about picking up the phone to call someone who has been on your list, but with whom you have not yet initiated contact. What fear or anxiety is attached to the thought of picking up the phone?

Guess what? Your hypothalamus just secreted hormones that match that fear and anxiety.  We can train the brain to secrete happier hormones (endorphins) so we feel better. And the better we feel, the more positive we become.

Endorphins actually calm the brain. Beliefs are merely thoughts we think again and again. Our beliefs become our expectations, and our expectations become our experience. This has been scientifically proven by behavioral scientists studying cellular biology. By overcoming Call Reluctance, you literally change your body’s chemistry so that fear and anxiety are no longer your go-to emotions.

Below are three exercises to help you set the “feeling” tone for your prospecting success:

  1. At the end of your workday, before you leave the office, sit down with your journal, iPhone or a piece of paper. Write down three things that went well during your day, and why they went well. Repeat this every day! You’ll begin to notice how much better you start feeling immediately.
  2. Monitor the “stories” you tell yourself (i.e., your inner dialogue). An example might be, “Making phone calls doesn’t work in the age of social media.” Until you become aware of your negative stories and learn how to change those stories, no training, coaching, or self-help books will enable you to achieve your goals. Identifying your stories is at the core of identifying Call Reluctance issues.
  3. The opposite of fear is love. Love and gratitude go hand-in-hand. Back to the hypothalamus: when you focus on what you are grateful for, your hypothalamus pumps out happy hormones. When you feel better, you are more solution-oriented—and you’re no longer the victim of any habitual negative thoughts. Psychologists recommend making a list of five things for which you are grateful every morning to set you up for a more successful day.

LISTENING And Processing Wins Many Interviews

The best interviews are ones in which both participants are equal and can have a mutually beneficial, interactive conversation regarding the opportunity at hand.

Think of an interview as the natural extension, the successful result of your effective networking.  Many networking conversations actually become screening interviews, where influential contacts are assessing your qualifications, skill sets and experience relative to an opportunity at hand.  “Perfect practice” of the basics builds the confidence necessary to perform well in formal job interviews.


 

NEXT Week’s Session, Thursday, April 5th… Closing The Deal II: Interview Tactics, including POST Offer negotiation


Pilot OnboardThe Three Phases of Every Interview

There are three things that must be discussed in every interview:  First, the Candidate, a discussion usually conducted in the past tense to assess experience, knowledge, and skills… do they meet the potential employer’s REQUIREMENTS?

Second, the job itself.  Beyond meeting requirements, each Candidate must be judged for their potential to meet EXPECTATIONS.  As important, will the Candidate “fit in” on the team and Company culture?  This discussion occurs in the future tense… very obvious transition in a “good” interview.

Last, but certainly not least, is the quality of FIT.  While this is the most subjective and dysfunctional part of the process, it is where both sides must come together for a desired outcome.  When both sides like and find the other to be attractive, a “right” employment opportunity can result.  This is also where the QandA can become more defensive in nature.

Research The Company/Position

Second level research will help you to identify attractive companies.  But, this is third level (in-depth) research.  Learn as much as possible about the company, the position and the individual who will be conducting the interview.  Your research goals ought to include developing information about the company’s products, people, organizational structure, successes (and failures), profits (and losses), capital spending, strategic plans, philosophy and labor climate.

Showing your knowledge of some of this information can give you added credibility over other candidates interviewing for the job.

 Use the following research strategies:

  • Research the company web site, looking for information relative to your function and level… a company’s financial and annual reports can provide clues to their stability and market share.  Don’t forget directories, trade journals, the “business press,” and databases of articles and other news.
  • Ask a friendly recruiter, business acquaintance or stockbroker what they know about the company… and by extension, call people with whom you have networked and ask what they know about the company and/or individual conducting the interview.
  • Check with the local Chamber of Commerce or Better Business Bureau.
  • Call the company directly; request a sales brochure, annual report or other company information.  Companies have to market themselves, too, you know!

Know the needs of the company

Once your basic research is complete, you must next identify how your abilities, experience and expertise can meet the needs of the interviewer, the company and the job.  This point cannot be over-emphasized.  It is the company’s needs that you must fill, not your own.  Surprisingly, however, by meeting the company’s needs, your needs also will be met.

Your VALUE PROPOSITION

Prepare for your interviews (and networking meetings) by fully understanding the value you bring to a potential employer and hiring company.    Incorporate portions of this information into your interview responses, or use some of the material in your interview closing remarks.  Tell them why you are good at what you do!

ANSWERING QUESTIONS EFFECTIVELY

The key to being successful in an interview is to answer each question well, with strong content and credible delivery. To do this, you must anticipate and practice what to say, display confidence and enthusiasm and show that you have a positive attitude. The way you deliver your responses can be just as important as what you say.

Look directly into the interviewer’s eyes; give short, crisp, smooth answers that don’t sound memorized.  Put energy and ‘texture’  in your voice.

Consider one of the following guidelines in answering questions relative to your communication strategy…

  1. ANSWER the question.
  2. Highlight strengths, giving examples as appropriate… plays to behavioral interviewer style and tactics.  Minimize weaknesses…STOP Talking!
  3. At least address the issue of the question before

o   Blocking

o   Turnaround

o   Answering in your terms

o   Confronting or changing the subject!

Your ‘Digital FOOTPRINT’

Your Career CompassSocial media is a great place to learn about and create a digital conversation with your market. Potential employers do not want to be talked-to, or worse yet sold-to on these platforms. Your followers want to know they have a place to come learn, to ask questions about things THEY care about, and to know they are being heard.


THIS Week’s session:  Thursday, March 15th… Turning OPPORTUNITIES into INTERVIEWS: a how-to look at networking your way IN to a targeted organization.


chalk1Here are some things we’ve learned from listening to those we’ve served since the advent of LinkedIn, the preferred place for professional level job seekers to leave their “digital footprint.”

What’ll IT Be, Push or Pull?

In “PUSH Marketing,” you need to take a low-key approach and offer 90% of insights and education to your market, with only 10% of things that would be seen as a sales pitch. Of course, ALL your social media content is “selling” in one way or another, but your market will be turned off if it comes across as a hard sell.

On the other side, don’t just post silly photos or motivation quotes. Position yourself as a subject matter expert and a source of real help to your followers, by sharing valuable information your market cares about (using UPDATES to post white papers…or sprinkle them in to your Profile).

PULL Marketing,” on the other hand, requires a concerted effort to optimize your keyword concentration (SEO) to attain high page ranking in keyword searches.  This is where most beginners start as they learn and gain confidence with the various functionalities offered by LinkedIn

The challenge is that either approach, when taken to an extreme, could be viewed as manipulative or ‘gaming the system’ (extreme pull)… or just too much narrative fluff (extreme push).  So in this brief handout we will be taking a down the middle approach which will give both beginning and intermediate users of LinkedIn the ‘best of both worlds’ in LinkedIn utility.

In-Sync, NOT Duplicate Personal Marketing Collaterals

While one’s resume is all about wise use of two pages worth of ‘vertical space,’ your LinkedIn Profile has no such limitation, but contains the very same elements of content: A clear positioning statement, a concise qualification summary, evidence of your supportive experience, and your education/ training.

Task#1: A Dynamic Profile

Your RESUME Your LinkedIn Profile
A clear and specific positioning statement + defining KEYWORDS A compelling HEADLINE that speaks to your professional branding efforts
A Qualification SUMMARY that directs the reader to your value proposition “Your story” in a nutshell, providing the reader a SUMMARY of your value to them
Professional Experience: Provides the reader with proof that you have the requisite experience to meet requirements and perform well A chronological look at the jobs you’ve held:  Proof that you have the requisite experience to meet requirements and perform well
EDUCATION or related training and certifications EDUCATION or related training and certifications

When employed, your HEADLINE might present you as the <<Billing Manager at LSC Communications (formerly RR Donnelley) >>.

However, when seeking your next right employment opportunity you have some choices.  Using “Pull Marketing” tactics, you could present yourself as…

OFFICE MANAGEMENT: Financial Analysis | Operations Accounting | Customer Service | Database Administration

-or-

Using the more narrative “Push Marketing” tactics, you could present yourself as…

Resourceful OFFICE MANAGER, skilled in Financial Analysis, Operations Accounting, Customer Service, and Database Administration

You’ll want to use all the space available to you in your headline if possible as this is where search engines ‘look’ first, leaving  your “digital footprints” throughout your usage of LinkedIn’s functionality.  Your ‘editing window’ will stop you at the maximum character level.

SUMMARY

The SUMMARY is one of the most important parts of the jigsaw and usually the first thing people will read on your profile. While there’s no strict template to stick to, there are certain approaches and techniques that have proved successful.

Tackling the 500# Gorilla in Job Search

chalk1Lack of knowledge regarding the process. If you don’t understand the interactive nature of networking, now’s the time to learn. To be an effective net-worker, you need to be willing to serve as a conduit, sharing information, building relationships based on trust and reciprocity, leveraging existing relationships to create new ones, and following through to create ways to stay in touch to continue giving.

Those who don’t fully understand the process, who use people for information and never build the relationship, or return the favor, give networking a bad name and lose credibility in the eyes of others.


NEXT Session: Thursday, March 8th… Implementing your Personal Marketing Plan: Creating and sustaining the ‘waves’ of networking


Pilot OnboardNetworking is about building trust and respect, not tearing away at it! Be aware of the effectiveness of networking. Most people in a job search spend too much time canvassing the open job market, the market everyone gets to see through job posting boards and recruiters.  APPLYING for jobs is quite less effective than networking your way toward your next right opportunities.

So, you don’t want to ask for a favor, eh?  Many people think that when you network you’re asking someone for a job. But this is not the goal of networking. When you network, you never ask for a job. You ask for information about an industry, company, or position.  On those phone calls, you are not seeking JOB consideration, rather advice, information and referrals (remember the acronym A.I.R.)

The Careerpilot understands that it’s not comfortable talking to people you don’t know. Sixty percent (60%) of the population consider themselves shy. This perception leads to less networking. If the prospect of speaking to someone you don’t know is overwhelming right now, start to build your network by talking with people you do know such as friends, family, neighbors, or your doctor or dentist.

Fear of rejection. Many people fear that if they ask for information the other person might not be willing to talk to them. While it is true that not everyone will agree to meet with you, many people will extend help to you and you have nothing to lose by asking.

If they can lead you to others who can help you gain necessary information for your search, your network will grow in a steady, comfortable way.  …And at the same time, your confidence and comfort will be growing.  And as your confidence grows, “listen” for the anticipated jobs (PRE-requisition) and the opportunities for undefined roles…

Learn to embrace this OTHER Job Market… but the pathway to IT is through your comfort level in identifying and pursuing the unpublished, or hidden marketplace.

Far fewer explore the hidden market; the actual jobs that are never posted, but instead are filled through connections, internal endorsements, and post-interview placements into a better fitting role  The odds of finding a position through the smaller, hidden market are greater than those in the open market.

You may want to do it on your own. When you’re selected for a position, it’s because you have the skills to support the needs of the position. You showcase your individual accomplishments and differentiate yourself from the competition.

But in order to tell your stories to the right person you need to cast a wide net. You leverage your network to find the right audience, not to get the job.

You may be uncomfortable talking about yourself. Many of us were raised to be humble and not to brag. Networking and interviewing requires that you talk about yourself and your accomplishments.

Consider the use of the ‘third-person’ when discussing your own merits.  When you talk about your skills, you’re not bragging. It’s only bragging if your discussion contains false hyperbole.  OR, you may have concerns about others knowing your business. Feeling too proud to tell people you’re in a job search?

Examine the cause. Have you assumed that networking is asking for a job? Next, examine the consequences. If you fail to incorporate networking as a method of search, it may take you much longer to find a job.

Expecting things to move too quickly. Networking is an ongoing process. Like a child, your network needs time to grow and you need to nurture it along the way. You must pay attention to your network to keep relationships strong. Many contacts are not able to lead you to the person capable of making a hiring decision.

You must constantly “stir the pot” to effectively network.  Maintain consistent, and in-sync presentation of all your personal marketing collateral materials within your network… and it will in turn take care of you.  Nurture your network, building toward ‘top-of-mind’ awareness of your potential candidacy.

The OTHER Job Market?

 

roadsign-banner2Many people talk about “information overload” and “decision fatigue” when it comes to how to conduct your job search, or write your resume, or develop your LinkedIn Profile…or answer those challenging interview questions. 

THE Careerpilot  believes there’s another side to the coin… Receiving options is actually motivational and liberating, with the right mindset.  Asking for someone else’s advice isn’t about getting the right answer out of them. Rather, it’s about adding perspective to your view so you can choose the right answer for you.


THIS Week’s session, Thursday, January 25th… Embracing The OTHER Job Market: a discussion of basic philosophies and Waypoints


chalk1So, how can you ensure another ‘second opinion’ doesn’t cloud your judgement?

First and foremost, understand that your ‘core personality,’ defined by your unique strengths, skills, interests, preferences, and values (Step#1: ASSESSMENT), drives your “gut feel” on matters of choice.

TRUST that!

The TRADITIONAL Job Market

You know, the one that the Department of Labor attempts to measure and regularly regurgitates ‘job statistics’ from… the one that The Internet has turned in to a ‘black hole’ of application response… the one that allows a computer to judge you worthy of consideration before ever being considered by a human being.  Why on earth would a job seeker trust THAT?

The OTHER Job Market

You know, the one that prefers to know you before having to face the dysfunctional HR screening process,… or better yet, the one that prefers endorsement of you from a trusted colleague… the one that values proactive relationship building as a way of solving the many dysfunctions of more traditional approaches to finding the right new hire.

The ‘Traditional’ JOB Market The OTHER Job Market
Characterized by “requisitioned” jobs being filled by chosen job seekers. Characterized by available/needed work being fulfilled by job seekers, contractors, internal candidates, third-party consultants, retirees, part-timers, temporary workers, etc.
JOBS rigidly defined by requirements and qualifications… reflected by the screening process aimed at identifying key candidates. Work expectations are subjective, defined by mutual agreement, fulfillment of need or contract… reflected through the identification of qualified candidates.
Process overseen by Human Resource professionals, regulated to consider minimally qualified candidates, hopefully within salary guidelines. Process directed by hiring authorities seeking best available talent at marketplace salary expectations.
JOB Seeking PUBLIC is screened for most desirable candidates. Qualified and available candidates are sourced and recruited, often through process of endorsement or internal referral.
Screening defined by KEYWORDS, often accomplished through computer/internet job banks and resume databases. Screening accomplished by word of mouth and endorsement, often supplementing the organization’s formal process of recruitment.
Recruitment process subject to scrutiny of regulation and political correctness. Often selection process has occurred before active recruitment has been fully engaged.
Actual selection still subject to formal process and subjective choice. Actual selection often a rubber stamp formality to satisfy regulation requirements.

Everyone wants a voice in strategic decisions and to be included in ‘the conversation.’ To truly be included, you need to be invited. And you will only be invited if you are seen as absolutely essential to the TEAM.  Remember, team player and team leader CAN BE interchangeable terms.

In the OTHER Job Market, buyers and sellers hold equal responsibility for the recruitment process.  When employers have a need for someone to fulfill a specific role, often the most desired candidates are employed individuals with the credentials they seek.  Thus the employer must sell their Company to potential employees in the marketplace in order to attract the best of the lot.  Once identified, they simply select their choice and buy their services.  You can…

Trust That!

Turning OPPORTUNITIES Into INTERVIEWS

Compass-seaLThis topic represents what most people call ‘active job search, but, as you can learn, the HOW –TO is what creates your success in networking. It professes strategies and tactics that will generate more effective networking.

In your ‘first wave’ of networking you had the opportunity to reconnect with people you already know or have cause to know… a nice by product of your efforts is the identification of attractive opportunities, and targeted organizations!

Make FIT happen!


NEXT SESSION: Turning Opportunity into INTERVIEWS!  Thursday, January 4th at The Egg and I Restaurant in Addison


chalk1You’ll be the first to know when you’re ready for ‘wave 2’ of networking… which, simply put, is networking your way in to attractive opportunities.  You will focus your activity and time management to the business of creating INTERACTIVE COMMUNICATION with employees, customers, and vendors–the “stakeholders”– within and surrounding any targeted organization.

 THE BASICS

So what are those basics that will allow you to effectively network to identify appropriate opportunities, and then secure the requisite INTERVIEWS in order to “close the deal?”

  1. Practice your two minute drill every chance you get…. it’s the fundamental building material of your communication strategy–your verbal collateral materials!
  2. Practice your exit and qualification statements… most all potential employers and networking contacts will want to know your current situation and why you are available.
  3. Practice answering both common and tough questions… including PRE-offer negotiation tactics. The most asked question during career transition is, “Tell me about yourself.” Appropriate use of your two-minute drill and related verbal strategies, your “verbal collaterals,” is a key ingredient to personal salesmanship.

Let’s not forget a couple of additional ‘collaterals’ that will help you round out your ability to ‘get the word out’ and serve as evidence of your qualifications.

  1. Brag bytes… Wordcraft various collections of words, phrases and sentences to capture memorable moments or accomplishments–the best you have to offer. “…saved 80% cost-perhire…” Used in MSWord, ‘Quick Parts’ can be quite efficient when building high impact correspondence as well.
  2. Personal Portfolio… Your collection of certificates, examples of work, reference letters, etc that can bring life and interest (not to mention PROOF) to your story.

Informational “Interviews” With Key Contacts

In addition to being introspective, it’s also important to get out there and start becoming your own best CAREER Coach, learning about satisfying next steps, the career moves you’re interested in.   And what better resource than the very people already in, or connected with, those you seek?

As an active job seeker, especially in the first few months of a job search, networking your way to one informational interview per week is essential to your campaign’s success.  This may sound like a lot, but initially quantity is more important than quality as you want to get a sense of a wide variety of roles in different industries based on the results of your introspection.

The more people you speak with, the more you’ll be exposed to fields you might wish to pursue. With that said, you don’t want the person on the receiving end to feel that way—so always make sure to come prepared and send a thank you.

The GREAT Informational Interview

Let’s say you managed the tricky process of asking for an informational interview and have succeeded in arranging a meeting with an amazing contact. What now? How do you make the most of this conversation—while still keeping things casual and comfortable?

As always, it’s just a matter of being prepared. Here’s a three-part process for your next meeting that’ll make sure you get the advice you need… and make a great  impression on those who may direct you to your next steps.

  1. The Warm Up

People love to talk about themselves, so when you first sit down, give them a perfect opportunity!  Get the conversation going by asking your contact something about his or her experiences thus far—something he or she knows all about. Some good places to begin:

  • How did you get your start in this field?
  • What’s it like working at your company?
  • What projects are you working on right now?
  • What’s your opinion on [exciting development in the industry]?

You should also be prepared to chat about yourself, your past experiences, and your career goals. Remember, this meeting isn’t just a time to ask for advice and learn from your contact’s experiences—it’s also a chance to make an impression.

  1. Your Pitch

After you’ve made some general conversation, it’s time to move on to what you came for: the advice you can’t get anywhere else. Before the meeting, think through the insider information you want to learn from this person.

  • What information are you seeking?
  • Is there something you can learn from this person that would be difficult for you to learn on your own?

Depending on where you are in the job search process, adjust your questions accordingly. For example, if you’re still in exploration mode, trying to find out if, say, working for an technology startup is for you, then ask questions like:

  • How did you choose this company or position over others in your field?
  • What is the most rewarding thing about working in this industry? The most challenging?
  • My background is in ___________… how do you think I can best leverage my previous experience for this field?

If you’re further along in your job search and could use some job hunting and interviewing tips for specific companies, don’t be afraid to ask questions like:

  • What experiences, skills, or personality traits does your company look for in new hires?
  • What do you wish you had done differently when you first started at your company?
  • What job search advice would you give to someone in my situation?

Of course, you’ll want go with the flow of the conversation—you’re trying to build a relationship, not fire off as many questions as you can.

Also remember that what these questions have in common is that they are all seeking advice, information, or referrals (AIR not JOB). Keep it that way. It’s no mystery that you are clearly looking for a new position or career change, and the fastest way to alienate your contact is to ask for a job (or anything along those lines).

REPEAT: The fastest way to alienate your contact is to ask for a job (or anything along those lines). If your contact offers to forward your resume based on your conversation, then by all means, take advantage of it. But that process is for him or her to initiate, not you.

  1. Tap Into Their Network… a “Lost Owl” Strategy

When wrapping up the meeting, you should ask for recommendations for two or three more people who would be good to talk to as you continue networking.  “WHO else or WHERE else might I go for more advice and information?  The likelihood someone will take time to chat with you goes up significantly if your initial request comes through a mutual contact, so it’s a fast, easy way to broaden the reach of your networking effort.

The key here is to make your request as specific as possible. This might be counter-intuitive, but it actually makes it easier for your contact to think of someone when you say, “Could you recommend a couple more people for me to speak with to learn more about harnessing of available wind energy?”  …than to come up with an answer to, “Is there anyone else you would recommend that I speak with?”

To recap: Get the conversation going, know what you want to get out of the meeting, and don’t leave without knowing who you’re contacting next. And don’t forget to follow up with a thank-you note!

Better yet, follow up again with an update on your meetings with the people he or she recommended and the results of your job search. After all, your informational interviewees aren’t just useful for their one-time advice—they can become a long-term part of your network.