This Week’s Workshop: Implementing Your Personal Marketing Plan… Thursday, June 12th, 8:45 AM @ The Egg and I Restaurant in Addison

Thursday, June 12th we will ‘conduct’ a job search in real time, drawing from actual experience of our participants.  This session provides an excellent OVERVIEW of our 12 step Process to regulars and new comers alike.  Our focus is on effective time management to create focus and efficiency in job search efforts.  We’ll be rolling in OPTIMIZING your LinkedIn usage.


Networking for word-of-mouth advice and referrals is a technique that has been used for hundreds of years. It is a powerful way to expand your career options by developing relationships and alliances with other professionals. Building a network is a vital part of today’s strategic career development. Each planned contact can lead to others if you ask the right questions and explore the possibilities.

Networking is a two-way street, sometimes with you, the information seeker, being able to provide information to the same person from whom you are seeking it, and at other times being a source of information to other people. In order to get information from others, we must be a good source of information. All it takes is being willing to share information, ideas and resources.  It’s the INTER-ACTIVE, front-end of relationship building.  To put it another way, “What goes around, comes around.”

A network is not something you establish overnight. It requires work and time, but the rewards are incalculable. If you are in a job search mode and do not have a good network already in place, there are several ways you can begin to build one.

  1. Start with people you know from previous employment.    However, most jobs are not found at the first level of networking.  In fact, very few jobs are found simply by calling the people you know.
  2. Constantly build the layers of your network.  Even at the second level, the number of job openings you will find is still modest. Networking does not usually start to pay off until about the third level, and sometimes even beyond that.
  3. Attend professional association meetings and network.   Most of us probably work in a line of work that has a national professional association to which we could belong, and most of these associations have local chapters.Get the Most From Networking…


Allow for regular time in LinkedIn in order to direct and focus your networking activity.

Make networking calls in a block of time.  Each call is more comfortable than the one before. Do not call people and ask them if they have any openings at their company… This is almost always totally non-productive.

Be sure to ask the person if they have a minute to talk to you, and when finished talking thank them for their time.

Your purpose in networking is to gain information, advice, and most importantly names of other individuals you can call.  The lifeline of networking is to always get more names.

The principles behind a successful job search are always the same: the search process itself is time consuming work, and the more productive time you spend on your job search the more interviews and job offers you will generate.

So the question at this point is “Where do you find out about job openings and on which avenues of job search should you spend the most time?”

Who Should Attend this value-packed Workshop?

  1. Anyone who wants to create a strategic plan for the rest of their working life… job changes will occur!
  2. Job seekers who find themselves in a rut…rapidly crashing into the black hole of depression
  3. Any job seeker looking to create focus within their search efforts
  4. Any professional to give substance to their next steps
  5. Newcomers to DFWCareerpilot… including tire-kickers

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One thought on “This Week’s Workshop: Implementing Your Personal Marketing Plan… Thursday, June 12th, 8:45 AM @ The Egg and I Restaurant in Addison

  1. Hello Bob,

    I likely will be returning to your sessions starting this week.  Thanks in advance for welcoming me back. 

    Best regards,


    Aaron Gerstman 6023 Highplace Circle Dallas, TX  75254 214-601-7787 

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