Thursday, March 6th we will discuss basic philosophies of our approach to job search, overview the entire 12-step process, answering your questions and concerns at each step of the way… this is a great place to start for new-comers as the other Core Topics will follow in sequence.  

Please SHARE THIS POST with your network, noting TIME confirmation…  I think we’re THROUGH with the wrinkles that The Egg and I have challenged us with.  THANKS for your flexibility.

The traditional job market could be characterized by “requisitioned” jobs being filled by chosen job seekers.  A job seeker’s Personal Marketing Plan will embrace all of the 12 Steps in our job search process.  It is meant to provide a focused and efficient approach to The OTHER Job Market…  You see, the notion of an “unpublished or hidden” job market is far from new.  However, knowledge of “The OTHER” job market, and your ability to execute your Personal Market Plan in it, will create both focus and productivity in any career transition.

In the OTHER Job Market, potential employers and job seekers hold equal responsibility for the recruitment process.

If an individual is under-employed, seeking a change, or actually unemployed, they must be visible to potential employers who are seeking their services.  Creating this visibility is strategic, personal market planning and execution—it can be marketability without rejection!  Remember…  Personal Marketing is a contact sport.

As a reminder… are YOU prepared with:

Written Personal Marketing COLLATERAL Materials… 

1. A GREAT Resume that positions you clearly as a terrific FIT with your career objectives… and in today’s technologies: a database-friendly, asci version;
2. A correspondence template package that consistently carries your communication strategy, your message… and in today’s technologies, a reformatted, text only version of your resume ready for email needs;
3. A high impact, personal biography and/or NETWORKING PROFILE that you can lead with in your referral based networking strategies.

VERBAL COLLATERAL… 

1. A well rehearsed “two minute commercial,” your answer to the most asked question during career transition, “Tell me about yourself.”
2. Several, well though out, “elevator speeches,” examples that support your primary, positioning, key words. These are usually your representative accomplishments under the SUMMARY of your resume. (30 seconds to 1 minute in length)
3. A succinct “qualification statement” that you can use as an introduction at networking events.  (usually 20 – 30 seconds)
4. An “exit statement” which explains your availability, to address the second most asked question during career transition.

Having your collaterals prepared and rehearsed prior to active personal marketing is central to your success and builds confidence.  Consistency in the delivery of your message is what creates memory… and frequency of your message helps you get there. And don’t forget your LinkedIn profile and other digital ‘footprints!’

THIS WEEK’s Session is a great place to start for new-comers to DFWCareerpilot!

Who should attend…

• New Comers, come kick the tires of a new approach to job search… and please fill out the form below!
• Long term job seekers looking for a new edge… a new approach
• Regulars. to gain new perspective